Holiday Retail Gloom Favors Online Sellers

CNBC – Consumers, still smarting from high gasoline prices, may leave the car in the garage a little more this holiday season, and shop online.

All retailers are expecting sales to slow from last year but a new survey shows that online retailers are likely to feel less of a pinch than their brick-and-mortar counterparts.

More than half of online retailers surveyed expect their holiday sales to rise at least 15 percent from last year, according to a survey conducted by Shopzilla for Shop.org, the digital division of the National Retail Federation. Compare that to the trade group’s forecast for retailers overall: a projected 2.2 percent gain from last year.
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Last year, 78 percent of all retailers forecast at least 15 percent sales growth. Online sales rose 19 percent between 2006 and 2007, according to Web marketing firm comScore.

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