Gizmodo – MTV doesn’t play music videos. Magazines are dying. Radio is all about the $$$. It’s no secret the old modes of music discovery have been thrown out the window. Thankfully, new music-finders are here:
I think anyone reading this understands that the internet is the new trading post for artists, listeners, critics and salesmen. It’s impossible to avoid some of the marketing campaigns carried out on MySpace and YouTube, but mostly music’s move to the internet gives listeners more power to develop their own tastes, for better or for worse. You can turn to MP3 stores, recommendation services, internet radio and podcasts, MySpace—and even personal music blogs and forums that’ll help you “sample” pirated music. Here’s my take on each method of discovery and the relevance it has to listeners:
The Pandoras, Rhapsodys and Last.fms of the world are nice, because they do most of the discovery work for you, without pushing some corporate agenda on you behind the scenes (…ahem…Clear Channel). Even better, these services cater their first song selections around your initially revealed tastes, and as you give the software feedback as to what you like and don’t like, they continue to refine and improve their artist recommendations. Zune’s Mixview also provides a similar service, visually recommending similar artists and songs to those already in your library.
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But my problem with a service like this is that you don’t necessarily get music that’s really new or groundbreaking. Sure, it might be new or exciting to the casual music fan, or just someone who spends all their time listening to these services, but for the true junkie—okay, maybe “music snob”—it’s hard to really be wowed by any of these services. We’ve seen and heard most of it before.
